Ideas That Inspire. Strategy That Sticks.
Our Difference.
Leadership Advisory
Hospitality & Brand Curation
Hospitality & Brand Curation
Strategy with humanity.
hilmaro partners with boards, founders, and executives to navigate complexity with clarity. We specialize in transformation- whether that means scaling a brand, reshaping culture, or leading through crisis.
Our approach combines executive rigor with lived resilience, because leadership is never just about numbers- it’s about people.
Hospitality & Brand Curation
Hospitality & Brand Curation
Hospitality & Brand Curation
Curating connection through culture.
Hospitality is more than food or service- it’s belonging.
Under hilmaro, we help you create and incubate concepts that reflect culture, joy, and connection. Every concept is designed and scaled to be more than a place- it’s an experience people carry with them.
Cultural Influence
Hospitality & Brand Curation
Cultural Influence
Redefining what leadership looks like.
hilmaro aims to challenge old paradigms and build new ones. By elevating the voices and visions of founders, leaders, women, we’re reshaping leadership narratives in business, media, and culture.
Influence isn’t about fame- it’s about impact, and we’re here to make it last.
Speaking, writing
Hospitality & Brand Curation
Cultural Influence
Words that spark change.
At hilmaro, we believe stories have the power to heal, teach, and transform. Through books, keynotes, and podcasts, Maria brings hard-earned lessons about leadership, resilience, and authenticity into rooms that need truth.
Our goal: to inspire leaders to step into the fire- and rise stronger.
Meet Maria.
Where Resilience Meets Legacy.
Maria Rivera is a trailblazing executive, author, and speaker who made history as the first Latina CEO in the restaurant industry. Known as a builder and a transformation expert, she has led extensive positioning work at major brands including Darden and Krispy Kreme and developed Smalls Sliders into an industry darling.
Born in Puerto Rico and raised through hardship, Maria climbed from washing dishes to leading billion-dollar companies. Her story is one of resilience, reinvention, and grit under pressure.
Today, through hilmaro, her personal platform, Maria writes, speaks, and consults on leadership, culture, and hospitality. Blending blunt candor with human truth, she inspires leaders to embrace resilience, authenticity, and legacy-building.
Above all, Maria is proud of her family, her greatest inspiration and the driving force behind her belief that dreaming big is not optional- it’s essential.
Transforming Leadership. Scaling Brands.
Her story begins with a belief: that leadership should be human, hospitality should be cultural, and legacy should be intentional. And hilmaro is where those beliefs come to life.
Maria build brands that spark connection. She consults with leaders and boards to bring resilience and equity into the heart of business. She writes, speaks, and publishes stories that cut through noise and bring leadership truths to the front.
What started as one woman’s voice has grown into a collective platform for leadership, hospitality, and culture.
At hilmaro, we don’t just curate brands. We curate legacies.
To learn more about Maria and her career background, visit www.mhrivera.com
Curating Experiences. Creating Connection
Born from Maria's vision and journey, hilmaro exists to create, curate, and amplify brands that matter.
We believe in telling the truth about leadership-the wins, the losses, and the fire it takes to rise. Resilience is at the heart of who we are: every fall, every setback, is a chance to rebuild stronger.
We lead with authenticity, knowing that culture, heritage, and lived experience are not obstacles but sources of power. We fight for equity, so women- especially women of color- are not the exception, but the expectation in leadership. And above all, we build with legacy in mind-brands, leaders, and cultures that will last far beyond us.
Redefining What Leadership Looks Like.
Contact Us.
Questions or Comments
For inquiries into our work or Maria's availability, please use the form to contact us. We thank you for your interest, and we will get back to you soon!
Hours
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